It’s the most wonderful time of the year, #YorkdaleFashionSanta has arrived! The much-loved character, played by model Paul Mason is back and more captivating than ever. His crisp white beard, perfectly polished outfits and undeniable charm make him one of our favourite things about the season.
While you can’t add him to your Christmas list this season, he is always up for a selfie! Come visit him this holiday season inside of the shopping centre between Harry Rosen and Hudson’s Bay. For every selfie posted to social media using the hashtag #YorkdaleFashionSanta we will donate $1 to Sick Kids Foundation (up to $10,000). For his appearance dates, click here.
Here’s a look into our #YorkdaleFashionSanta photoshoot this year, he is styled using merchandise from some of our exclusive retailers including Ferragamo, John Varvatos and Moncler.