Health Queer News

4 Anti-Meth Videos From “Requiem for a Dream” Director Darren Aronofsky: Disturbing Meth Realness

One could argue that Requiem is the ultimate anti-drug PSA. (Some even argue that the director’s most recent hit, Black Swan, could be seen as an anti-ballet PSA, or at least an anti-Natalie Portman PSA.) So, when agency Organic and prodco Wild Plum were looking their next celebrity director to helm the camera for a new series of spots for the Meth Project, Aronofsky’s name was undoubtedly at the top of the list. After all, the Meth Project “aims to reduce first-time meth use with its hard-hitting and graphic portrayals,” and it doesn’t get more graphic than the above attempted suicide spot, does it? www.mediabistro.com

 

 

 

 

Project: The Meth Project
Spot Titles: ER, Deep End, Losing Control and Desperate
Airdate: November 8, 2011

Ad Agency: Organic
Chief Creative Officer: Conor Brady
Group Creative Director: Brad Mancuso
Creative Director: Urs Ross
Director of Production: Laurale Wunsch
Art Director: Tyler Warrender
Copywriter: Fred Abercrombie

Production Company: Wild Plum
Director: Darren Aronofsky
Director of Photography: Darren Lew
Executive Producer/Partner: Shelby Sexton
Executive Producer: Sandy Haddad
Executive Producer: Scott Franklin
Line Producer: Ted Robbins

 

 

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